A Complete Price Guide from ExecutiveFit
At ExecutiveFit, we build platforms that don’t just protect your floors — they elevate your entire training space. If you're wondering what goes into the cost of a custom deadlift platform and why prices vary, you're reading the right blog post.
Price Ranges by Platform
Genesis (4x8) $1,200 Standalone basic deadlift platform
Genesis XL (6x8) $1,500 More lifting space
Genesis XXL (8x8) $2,500 Largest footprint
Covenant Platform (inlaid with flooring) $550-$1,200 Includes 3-color epoxy inlay
Exodus Platform $1,400 Rack-integrated 4x8 Platform
Deadlift Box w/ Crash Cushions $795 Budget-friendly option
What Affects Platform Pricing?
Platform Size & Rack Integration- Larger sizes and rack integration require more materials and labor.
Epoxy Inlay Logo (Up to 3 Colors Included)- More colors = more labor and more cost. Up to 3-color logos are pretty standard. If your logo has many colors and intricate details, that may add some cost.
Powder-Coated Edging- Our high-grade extruded aluminum edging is a premium add-on to protect and frame out the platform for a sleek look.
LED Lighting- Yes, you read that right. Who else can embed LED's into your deadlift platform? One of our most high-end (and most eye-catching) upgrades.
Modular vs Permanent -Modular platforms are easier to move and slightly more expensive due to the additional materials and labor.
What makes ExecutiveFit Worth it?
Impact-resistant underlayment (not OSB like some other manufacturers)
Epoxy or polyurethane topcoat for long-term protection (think of epoxy garage flooring type coatings)
No-Peel logo guarantee on all of our platforms
Over time, you can sand and re-coat our platforms to look brand new
Looking for a budget platform option?
Our Deadlift Box + Crash Pads is a lower-cost, high-quality alternative at under $800 all-in.
ExecutiveFit VS. Mass-produced platforms
We don’t compete with mass-manufactured platforms because our product is simply not the same. Our builds are hand-crafted, custom-designed, and made to last. Who is going to forget that PR they pull on your custom branded platform?
Ready to Customize your own ExecutiveFit Platform?
👉 Contact us today
📦 Built to last. Branded to impress.
🏋️ ExecutiveFit — Functional Branding for Elite Gyms